Projects / Jan 15, 2018

Jigsaw | social & VR

I shaped Jigsaw social and VR assets around the franchise's trap logic: close-up menace, tactile horror texture, and interactive positioning that made the audience feel pulled into the game.

Jigsaw | social & VR is a live audience experience for Lionsgate & Twisted Pictures built around a clear story, a focused interaction model, and a memorable visual world.

The work was developed with Trailer House and BPG Interactive for Lionsgate & Twisted Pictures, keeping strategy, craft, production, and delivery connected from the first idea through final output.

My contribution was to turn fan recognition into momentum. Working across Motion / Animation, Art Direction, UX, CGi, I looked for the parts of Jigsaw | social & VR that could become a fast visual hook, then pushed the craft so the final work felt energetic, legible, and true to the property.

The project sits across digital campaign, experiential, technology, so the solution had to work as both a strong creative read and a practical system people could understand quickly.

I focused on the decisions people feel before they notice them: hierarchy, pacing, interaction rhythm, image language, and the small details that make the work feel finished.

The result is a immersive experience that makes Jigsaw | social & VR feel clear, memorable, and built for the audience it was meant to reach.

Related

More Work